Review: The Joy Formidable @ Pure Groove

Half the reason why I review stuff so quickly after it happens is because the words come to me so easily. When I leave it a day I have to overlook  the day that has just passed and  think back, which for my clearly incapable mind is too much effort. But I will try! 

After being out all day I made a dash from Shepherd’s Bush across London to Pure Groove. I entered the shop and it was busy, and there was a completely different atmosphere to usual. There was a buzz. It was exciting. There were balloons (the band were there to promote their new record A Balloon Called Moaning) and a see saw. It was a completely different Pure Groove. At first I was cynical about whether converting to a coffee shop would work- there’s about 639378920 other coffee shops in Farringdon, but now that I’ve seen the busy shop full of punters holding drinks, it seems like a very good move. Bravo, Pure Groove. The Joy Formidable are a band from Wales. They reminded me a bit of Sky Larkin. I really enjoyed them, punchy pop music at it’s finest. They clearly were having a great time performing for us. The first few songs were acoustic and very lovely, then they switched it up and played an electric set. At one point singer Ritzy Bryan was standing rigid and playing her guitar and it reminded me of Emily Haines. If something reminds me of Emily Haines then that’s clearly a good sign. All in all it was a very strong performance and I would definately recommend seeing them live.

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4 Responses to Review: The Joy Formidable @ Pure Groove

  1. Adam February 18, 2009 at 7:39 pm #

    She has scary eyes- it’s like they’re boring into your soul. But yeah, ’twas an excellent set.

  2. anikainlondon February 18, 2009 at 7:46 pm #

    She doesn’t quite have the soul stealing capabilities of Frida, but I reckon she could do some pretty deathly looks if she wanted. But mostly she just looks quite childlike and sweet.

  3. bobbydavro February 19, 2009 at 8:09 pm #

    Dunno about scary eyes.. they’re beautiful (as is their sound).
    I caught them live late last year and havent been the same since (in a good way of course – whatever THAT means)

  4. JBD February 20, 2009 at 5:27 am #

    We are digging them in NW USA! Come to Portland! Please.

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