Alas, I laid aside my band-name prejudices and headed over to Pure Groove to see this band that get alot of good press. They played at Pure Groove last year, and I missed out purely because I thought their band name was stupid. Then I repeatedly read good thing after good thing about them and felt like a perhaps had missed out on a treat.
Lucky for me they returned to Pure Groove for a free lunchtime instore today. I’ve been down at Pure Groove alot this week, but this was the busiest instore so far, with people spilling out onto the street. Partly because the floor was taken up with tables and chairs, but even so.
They were charming and poppy and I enjoyed their set. I don’t know their songs so I can’t give much of a commentary. If you don’t know them: they’re a five piece from New York. They have an LP and a few 7″ singles. They said they have a show at The Lexington tonight, and a lunchtime instore at Rough Trade tomorrow. I’d quite like to catch them again, so I will most likely swing by Rough Trade tomorrow. Here is their Myspace.